Automation that reduces complexity and makes efficiency scalable.
Process automation creates space by reliably handling recurring tasks in the background. This frees up room for what really matters: decisions, growth and focus. Efficiency is no longer worked for, but made systematically possible.
Less manual work. More system.
Process automation means designing recurring workflows so they run reliably in the background without manual intervention. This creates stable systems that reduce errors, give back time and significantly lower operational complexity. At its core, this is not just about efficiency but about structure: processes are standardized, connected with one another and optimized to work at scale — regardless of team size or workload. The result is a digital system that relieves rather than burdens, creating room for strategic work.
Process automation reduces manual steps, prevents errors and creates systems that work efficiently in the background — reliable, scalable and always under control.
Automation Platforms
Workflows With n8n, Make and IFTTT.
I develop automations for recurring processes, data transfers, notifications, CRM workflows and AI-supported steps. Depending on the requirements, the setup runs self-hosted with n8n or cloud-based with n8n Cloud, Make or IFTTT.
n8n
Flexible workflows, API connections and complex process chains, either self-hosted or cloud-based.
Make
Visual automations for marketing, sales, CRM, data maintenance and recurring operational tasks.
IFTTT
Simple trigger automations for notifications, tools, simple data flows and personal productivity.
Example: Sales Funnel
From Lead to CRM Process.
A typical funnel does not have to stop at form transfer. Leads are qualified, written into the CRM via webhook and continued there with internal automations. External tools such as n8n or Make connect the systems, while CRM rules are configured and optimized directly in Salesforce, HubSpot, Zoho or Pipedrive.
Website form, ads landing page, Calendly, newsletter or manual sales contact.
Check fields, detect duplicates, set lead scores and derive responsibility.
Clean handover to Salesforce, HubSpot, Zoho or Pipedrive with error handling.
Contact, company, deal, pipeline status and source are created consistently.
Optimize internal rules, tasks, sequences, email flows and notifications.
Trigger team updates, proposal process, reminders, reporting or external tool connections.
n8n, Make or IFTTT connect websites, email, spreadsheets, ads, support, AI models and internal systems through APIs.
CRM-native workflows stay where they belong: pipelines, tasks, sequences, fields, scoring and notifications inside the CRM itself.